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How having a good app design can boost the user experience
The main reason that the app design is so important is that it has a real effect on the user experience. The way an app looks and moves plays a relevant role in the way a user feels when interfacing with it. At Glovo, we are constantly improving our application and web service with the aim of offering users a better discoverability of our Partners.
New features
Discover the new widgets of the Glovo app homepage:
- Order again
- Best in
- Recommendation based on previous orders
- Recommendations based on populars stores
- New stores at Glovo
Order again
Shows the stores from which a user has ordered in the past reducing the effort of users to re-order. Please note that this feature is only available on mobile devices.
- Available stores: Only the stores that either deliver or accept scheduling for the user’s address are shown.
- Sorting: based on recency and frequency of users’ orders. Stores, available only for scheduling are shown in the bottom
Best in
Rewards Partners with great performance. We want to boost partners that maintain good ratings, low cancellation rates and low wait times, thereby leading to a great customer experience.
Recommendation based on previous orders
Increases the average number of distinct stores from which users order, analyzing the user’s previous orders and figures out store tags the user prefers to order. Based on it we show users up to 3 different preferable tags.
Recommendations based on populars stores
Helps new users reduce their effort to order by showing them the popular stores that other users order from.
New stores at Glovo
Foster new stores discovery and diversifies users’ orders. This widget shows all stores that are less than 30 days old in Glovo. While ranking we try to take into account 3 factors – the popularity of a new store, the newness of the store (to improve fairness for partners) and distance from the user.
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